currentyly in chennai
7:23 PM
About me
I’m Yash , a product designer from India who loves turning complex ideas into simple, thoughtful experiences. I’ve worked across logistics and fintech, but at heart I’m just deeply curious about how things work and how people think. I enjoy breaking messy systems down until they feel clear, human, and intentional.
Outside of design, I’ve always been drawn to performative arts and writing humor. I enjoy being on stage, reading a room, and finding meaning in everyday observations. That instinct to connect, simplify, and tell a good story shapes how I approach my work too.
I’m Yash , a product designer from India who loves turning complex ideas into simple, thoughtful experiences. I’ve worked across logistics and fintech, but at heart I’m just deeply curious about how things work and how people think. I enjoy breaking messy systems down until they feel clear, human, and intentional.
Outside of design, I’ve always been drawn to performative arts and writing humor. I enjoy being on stage, reading a room, and finding meaning in everyday observations. That instinct to connect, simplify, and tell a good story shapes how I approach my work too.
Currently
learning
learning
How to use touch designer
How to use touch designer
playing
playing
It takes two
It takes two
loving
loving
Poker
Poker
travelling next
travelling next
Chitkul, Himachal
Chitkul, Himachal
listening
listening
Lifafa
Lifafa
Din Raat
Lifafa
Experience
Cogoport
Product Designer
June 2022 – aug 2025
Designed data‑heavy logistics workflows across 15+ product tracks with founders and ops teams -Redesigned freight search → checkout → +18% conversion, −12% drop‑offs -Reworked supply “rate revert” flows across modes → +32% rate reverts, 0 bugs at launch -Built the core design system for complex tables, filters, and states so teams ship faster and can layer in ai‑assisted flows later -Shipped rfq, contracts, and internal tools that cut manual pricing/ops work by ~30% -Prototyped “cogo maps”, an internal booking‑intelligence surface toward a unified booking assistant
Cogoport
Product Designer
June 2022 – aug 2025
Designed data‑heavy logistics workflows across 15+ product tracks with founders and ops teams -Redesigned freight search → checkout → +18% conversion, −12% drop‑offs -Reworked supply “rate revert” flows across modes → +32% rate reverts, 0 bugs at launch -Built the core design system for complex tables, filters, and states so teams ship faster and can layer in ai‑assisted flows later -Shipped rfq, contracts, and internal tools that cut manual pricing/ops work by ~30% -Prototyped “cogo maps”, an internal booking‑intelligence surface toward a unified booking assistant
Independent Product Designer
Design & Consulting
Jan 2023 – Current
Helping brands like dtdc, shipyaari, shree maruti turn messy legacy stories into clear, modern digital experiences DTDC – Redesigned the tracking experience for assurance. Designing an upcoming e‑commerce platform for artisan & gi‑tagged products, focusing on trustworthy discovery and booking flows Shipyaari – redesigned the marketing site for clarity and trust, delivering developer‑ready designs that improved usability and brand perception Shree maruti – rebuilt the corporate site around a “made in india for the world” story with cleaner structure, copy, and visuals
Independent Product Designer
Design & Consulting
Jan 2023 – Current
Helping brands like dtdc, shipyaari, shree maruti turn messy legacy stories into clear, modern digital experiences DTDC – Redesigned the tracking experience for assurance. Designing an upcoming e‑commerce platform for artisan & gi‑tagged products, focusing on trustworthy discovery and booking flows Shipyaari – redesigned the marketing site for clarity and trust, delivering developer‑ready designs that improved usability and brand perception Shree maruti – rebuilt the corporate site around a “made in india for the world” story with cleaner structure, copy, and visuals
Independent Product Designer
Design & Consulting
Jan 2023 – Current
Helping brands like dtdc, shipyaari, shree maruti turn messy legacy stories into clear, modern digital experiences DTDC – Redesigned the tracking experience for assurance. Designing an upcoming e‑commerce platform for artisan & gi‑tagged products, focusing on trustworthy discovery and booking flows Shipyaari – redesigned the marketing site for clarity and trust, delivering developer‑ready designs that improved usability and brand perception Shree maruti – rebuilt the corporate site around a “made in india for the world” story with cleaner structure, copy, and visuals
Futurzye Digital
UX Intern
June 2021 – Aug 2021
Supported the design and launch of new features for a gaming platform -Worked with the lead designer on ux and visual polish -Managed design files and dev handoff -Helped test early builds to catch ux issues before release
Futurzye Digital
UX Intern
June 2021 – Aug 2021
Supported the design and launch of new features for a gaming platform -Worked with the lead designer on ux and visual polish -Managed design files and dev handoff -Helped test early builds to catch ux issues before release